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The 2interact Communication Framework® and Profile are specifically designed and tested to assist people and companies to improve on communication.
It is unique as it was designed specifically for communication. It is not a personality framework or profile, nor is it a competency profile.
Continuous research on the framework is taking place by major commercial companies as well as well-known academic institutions.
We have had over 1 million people that have done their assessments to see what their preferences in communication are.
This framework and profile, together with appropriate workshops or coaching, will make your communication more effective. This award-winning framework forms the basis of all workshops and interventions.
How is it possible that two salespeople selling to the same product/service to the customer, addressing the same issue, with the same facts, with the same process, with the same audience could have such different outcomes? Even looking back at the situation, it is still difficult to understand why.
In this talk Deon Basson helps us to understand how subtle changes to our our conversation/communication with the customer can produce complete different outcomes.
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Deon Basson, the CEO of 2interact, is a distinguished figure in the realm of sales psychology. Amidst his doctoral studies, he has delved deep into unraveling the essence of top-performing salespeople, ultimately pinpointing a crucial revelation: the psychology of sales reigns supreme. With an unwavering conviction, Basson emphasizes that applying the right psychological tactics transcends […]
Deon Basson, the CEO of 2interact, is a distinguished figure in the realm of sales psychology. Amidst his doctoral studies, he has delved deep into unraveling the essence of top-performing salespeople, ultimately pinpointing a crucial revelation: the psychology of sales reigns supreme. With an unwavering conviction, Basson emphasizes that applying the right psychological tactics transcends the mere process of selling itself. This fundamental insight has propelled him to the forefront of the sales industry, where his expertise shines as a guiding beacon for professionals seeking to elevate their performance.
Background and Expertise:
Basson’s journey to becoming a leading authority in sales psychology is marked by a rich tapestry of experience and accomplishment. With a foundation rooted in academia, he has diligently pursued his doctoral studies, leveraging this academic rigor to inform his practical insights. Through extensive research and hands-on experience, Basson has cultivated a profound understanding of the intricate nuances that underpin successful sales strategies.
His tenure as the CEO of 2interact has provided him with invaluable opportunities to translate theory into action, driving tangible results for both his company and his clients. By spearheading innovative approaches that prioritize psychological principles, Basson has consistently demonstrated his ability to optimize sales processes and maximize outcomes.
Basson’s expertise extends beyond the confines of traditional sales methodologies. He possesses a keen awareness of the evolving landscape of consumer behavior and market dynamics, allowing him to adapt his strategies with agility and foresight. His holistic approach encompasses elements of emotional intelligence, persuasion techniques, and cognitive biases, enabling him to orchestrate impactful sales experiences that resonate with audiences on a profound level.
As a thought leader and influencer in the field, Basson is dedicated to sharing his wealth of knowledge with others. Through keynote presentations, workshops, and consulting engagements, he empowers individuals and organizations to harness the power of sales psychology to achieve unparalleled success.
Reasons to Book:
Event planners seeking to elevate their programming and deliver exceptional value to their attendees need look no further than Deon Basson. With his unparalleled expertise in sales psychology, Basson offers a unique opportunity to unlock the full potential of sales teams and drive bottom-line results. His dynamic speaking style and engaging delivery captivate audiences, leaving a lasting impression that transcends the confines of the event itself.
By booking Deon Basson for your next event, you are investing in more than just a speaker – you are investing in transformative insights that have the power to revolutionize your approach to sales. With a proven track record of success and a deep understanding of the psychological drivers that influence purchasing decisions, Basson equips audiences with practical strategies they can implement immediately to drive meaningful change.
Booking through Speakers Inc:
When it comes to securing top-tier talent for your event, Speakers Inc stands as the premier choice for event planners seeking excellence. With an extensive roster of renowned speakers, including luminaries like Deon Basson, Speakers Inc offers unparalleled access to industry-leading expertise. By partnering with Speakers Inc, event planners gain access to a comprehensive suite of services designed to streamline the booking process and ensure a seamless experience from start to finish.
Speakers Inc’s commitment to excellence extends beyond the booking process itself. With a dedicated team of professionals who prioritize the success of every event, Speakers Inc goes above and beyond to exceed expectations and deliver exceptional value to clients. By entrusting your event to Speakers Inc, you can rest assured that you are in capable hands, allowing you to focus on what matters most – creating unforgettable experiences for your audience.
Conclusion:
In conclusion, Deon Basson emerges as a visionary leader in the realm of sales psychology, poised to empower individuals and organizations to achieve unprecedented success. Through his groundbreaking research, practical insights, and dynamic speaking engagements, Basson continues to redefine the boundaries of what is possible in the world of sales. By booking Deon Basson for your next event through Speakers Inc, you are not only investing in transformative knowledge – you are investing in a brighter future for your organization.
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Sara Canaday is a distinguished figure in the realm of leadership development, renowned for her insightful guidance and practical strategies aimed at empowering professionals to navigate the complexities of the modern business landscape. As a seasoned speaker, author, and thought leader, Sara brings a wealth of knowledge and expertise to her engagements, inspiring audiences to […]
Sheena Allen started her first tech company, Sheena Allen Apps, and bootstrapped the media tech company to millions of downloads. While visiting her hometown in Mississippi in late 2015, Sheena took notice of how people in her community were still very dependent on using predatory financial services, such as payday lenders, check cashing, and title […]
Valerie Red-Horse, of Cherokee heritage, graduated cum laude from UCLA’s Theater Arts Department and further studied at the Lee Strasberg Theater Institute. She began her entertainment career with extensive television and film work as a leading actress. Valerie turned to writing, developing and producing in 1993. Her original screenplay, LOZEN, based on the life story […]
Greg Schwem is more than a comedian; Greg Schwem is a motivational corporate comedian. And the corporate world has taken note. Greg’s take on the 21st century workplace and work/life balance has landed him on SIRIUS Radio, Comedy Central and the pages of Exceptional People Magazine. More than just a business humorist, Greg is also an author, nationally syndicated […]
Dana Bash is a prominent figure in the realm of political journalism, widely recognized for her insightful reporting and sharp analysis. As CNN’s Chief Political Correspondent, she has become a trusted voice in American media, providing comprehensive coverage of political events and developments that shape the nation’s landscape. With an illustrious career spanning decades, Dana […]
Tara Setmayer is a distinguished political analyst, commentator, and former CNN political contributor renowned for her insightful commentary and deep understanding of American politics. With a career spanning over two decades, Setmayer has established herself as a trusted voice in the media landscape, offering astute analysis on a wide range of political issues. Her expertise, […]
Ryan Jenkins, CSP® (Certified Speaking Professional)™, is a globally recognized keynote speaker, virtual trainer, and a distinguished Wall Street Journal bestselling author. Renowned for his expertise in leadership, generational differences, team connection, and the future of work, Ryan delivers compelling talks that inspire audiences worldwide to navigate the complexities of the modern workplace with confidence […]
Lumka Msibi is an Innovative Award Winning Qualified Rocket Scientist. At the age of 24 she has travelled to all 6 world continents, won numerous prestigious awards and spoken alongside many notable leaders. Born and raised in Soweto, Lumka weaves her background and personal story of success over challenges into her presentations. A born leader, […]
Rich Bracken has helped thousands of individuals and companies around the globe create sustainable change through his dynamic in-person and virtual presentations on emotional intelligence. With the daily push to success, balance, and maintain our mental health, it becomes tricky to keep your feet underneath you. As an emotional intelligence expert Rich has crafted presentations, […]
Chef Antonia Lofaso is a culinary virtuoso whose talents have made her a household name in the world of food. Her remarkable journey from a young girl with a passion for cooking to a successful chef, restaurateur, and television personality is a testament to her dedication, creativity, and relentless pursuit of excellence. With a rich […]
Ari Gunzburg learned about death early in life. He experienced a traumatic moment when only 10 years old, when his teacher passed away while on a hiking trip. This would affect his life deeply and change his perspective forever. Following the death of this teacher, there was trouble afoot at school for all of the […]
Dr. Gabrielle Pelicci, Ph.D. a.k.a. Dr. Gabby is a “Crypto native” educator, entrepreneur and consultant. She teaches fundamental principles of blockchain, web3, NFTs, and the Metaverse. She is a regular presenter at web3 conferences such as DayKamp, Immerse Global, Bitcoin and Blockchain, and the former COO of Blockster.com, a global media and marketing platform. She […]
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